Portrait of Dr Nan Chen Dr Nan Chen

n.chen@hud.ac.uk | 01484 471432


Position: Senior Lecturer in Event/Hospitality Management – Department of Logistics, Operations, Hospitality and Marketing
Qualifications: BBM, BA, MA, MSc, PhD, CHE (Certified Hospitality Educator)


Aug, 2014 – May, 2017: Postdoctoral Fellow at School of Hotel and Tourism Management, Hong Kong Polytechnic University, Hong Kong SAR, China.

  • Worked with Chair Professor Cathy H.C. Hsu on several funded research projects, leading research assistants and coordinating research teams.
  • Obtained a General Research Fund as a co-investigator from Research Grants Council, Hong Kong Government.]

Sept, 2012 – Jul, 2014: Assistant Professor at Surrey International Institute, Dongbei University of Finance & Economics, Dalian, China.

  • Lectured: Tourism Foundation; Event Management; Attraction Management; Tourism Economics; Research Methods.
  • Supervised 28 final-year students on their graduate dissertations.
  • Worked as the conference planner & project manager in organizing an international academic conference – 2014 International Conference on Tourism (ICOT).

Feb, 2010 – Jun, 2012: Tutor at Department of Tourism, Leisure, Hotel and Sport Management, Griffith University, Australia.

  • Tutored: Evaluation and Impact Assessment; International Tourism and Hotel Marketing; Tourism Economics.


Nan received her PhD degree from Griffith University, Australia; and her Master degree from Gothenburg University, Sweden. Prior to starting her PhD study, Nan has worked as an Exhibition Planner and Coordinator for one year in Shanghai, China.


Research and Scholarship

Nan’s research interests include event tourism and destination marketing, local community sentiment towards tourism development, tourist-host interactions, leisure consumer behaviour, and Chinese outbound tourism. Nan has conducted both quantitative and qualitative studies employing a variety of research methods/techniques, such as longitudinal panel study, experiment study, Q-method, Structural Equation Modelling, and storytelling. Nan’s research has been published in Journal of Hospitality and Tourism Research, Journal of Destination Marketing & Management, and International Journal of Contemporary Hospitality Management. 

Nan is working on two collaborative research projects that examine tourist-host relations under social-psychological frameworks. Her research plan also covers various special interest tourism, emotional travel experience, and e-tourism. 

Publications and Other Research Outputs


Chen, N., Hsu, C. and Li, X. (2018) ‘Feeling superior or deprived? Attitudes and underlying mentalities of residents towards Mainland Chinese touristsTourism Management , 66, pp. 94-107. ISSN 0261-5177


Hsu, C. and Chen, N. (2017) ‘Beyond Attitude: A Study of Hong Kong Residents in the Context of Mainland Chinese Tourists as a Dominant Source Market’. In: 7th Advances in Tourism Marketing Conference, 6-9 September 2017, Casablanca, Morocco , pp. 31-35

Yap, M. and Chen, N. (2017) ‘Understanding Young Chinese Wine Consumers Through Innovation Diffusion TheoryTourism and Hospitality Management , 23 (1), pp. 51-68. ISSN 1330-7533

Chen, N. and Burns, K. (2017) ‘Protecting or Disempowering Package Tour Travelers? - Examining the Effectiveness of the Tourism Law of China’. In: ISA - RC50 in-between Conference 2016, 6-9 April 2016, Chiang Mai, Thailand

Chen, N., Hsu, C. and Li, R. (2017) ‘The Resident Sentiment Index Development and Validation’. In: 3rd Global Tourism & Hospitality Conference, 5-7 June 2017, Hotel ICON, Hong Kong , pp. 421-424

Hsu, C., Xiao, H. and Chen, N. (2017) ‘Hospitality and Tourism Education Research from 2005 to 2014: 'Is the Past a Prologue to the Future?'International Journal of Contemporary Hospitality Management , 29 (1), pp. 141-160. ISSN 0959-6119


Hsu, C., Li, X. and Chen, N. (2016) ‘Resident Sentiment: Preliminary Conceptualization and Measurement’. In: TTRA Annual International Conference 2016, 14-16 June 2016, Vail Valley, Colorado

Chen, N. and Hsu, C. (2016) ‘Feeling Superior or Deprived? - An Exploratory Study on Hong Kong Residents' Attitudes and Underlying Mentality toward Mainland Chinese Tourists’. In: 2nd Global Tourism & Hospitality Conference, 16-18 May 2016, Hong Kong

Guan, Y., Fangfang, S. and Chen, N. (2016) ‘On the Application of the Event Portfolio Strategy in the MICE Development of DalianJournal of Liaoning University (Philosophy and Social Sciences Edition) , 44 (3), pp. 89-95. ISSN 1008-3391


King, C., Chen, N. and Funk, D. (2015) ‘Exploring Destination Image Decay: A Study of Sport Tourists' Destination Image Change after Event ParticipationJournal of Hospitality & Tourism Research , 39 (1), pp. 3-31. ISSN 1096-3480


Chen, N., Wang, Y. and He, C. (2014) ‘Examining the Role of Work Units in Motivating Sport Event Participation of Chinese Employees’. In: International Conference on Tourism (ICOT) 2014, 25-28 June 2014, Dalian, China

Chen, N., Ji, S. and Funk, D. (2014) ‘An extended study on destination image decay of sports tourists over timeJournal of Destination Marketing and Management , 2 (4), pp. 241-252. ISSN 2212-571X


Filo, K., Chen, N., King, C. and Funk, D. (2013) ‘Sport Tourists' Involvement with a Destination: A Stage-Based ExaminationJournal of Hospitality & Tourism Research , 37 (1), pp. 100-124. ISSN 1096-3480


Chen, N. and Funk, D. (2010) ‘Exploring Destination Image, Experience and Revisit Intention: A Comparison of Sport and Non-Sport Tourist PerceptionsJournal of Sport and Tourism , 15 (3), pp. 239-259. ISSN 1477-5085


Chen, N. and Yang, W. (2006) ‘A Survey of the Tuija Nationality Culture in the Early Qing Dynasty from the Travel Notes of RongmeiJournal of Hubei University (Philosophy and Social Science) , 33 (1), pp. 79-81. ISSN 1001-4799


  • Ad-hoc Reviewer for Tourism Management, Journal of Travel & Tourism Marketing, Leisure Sciences, Annals of Leisure Research, Leisure Studies, & Tourism Tribune (Chinese).
  • Conference Paper Reviewer for Asia Pacific CHRIE.
  • Conference organizing committee member of 2014 ICOT.
  • Session Chair at 2013 ICOT (Cyprus), and 2017 Global Tourism & Hospitality Conference (Hong Kong).

Research Degree Supervision

  • Event Management & Destination Marketing: e.g., Image fit; Event impact assessment.
  • Visitor-Host Community Relations: e.g., Tourist-host interactions; Host and tourist gaze;    Resident Sentiment.
  • Consumer Behaviours in Tourism, Events, and Leisure Contexts: e.g., Experiential marketing; emotional experience.
  • Special Interest Tourism: e.g., cruise; medical tourism; wine tourism; family tourism.
  • Chinese Outbound Tourism.

Administrative Responsibilities

  • Year 2 Tutor; Research Project Supervisor

Teaching and Professional Activities

Module leader for Consumer Behaviour and Experiential Marketing, Event Industry Studies;

Module tutor for Research Methods.