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Joanne joined the University of Huddersfield in 2005 as a Senior Lecturer teaching Fashion Design. Her post is 0.5 which enables her to continue with her private practise as a Fashion Design Consultant in Industry. Joanne has worked at the University for over 10 years firstly as a Visiting Lecturer from industry, then later to join the team as a Senior Lecturer. Her teaching responsibilities are focused on working with the final year students in the following areas Fashion Design, Portfolio presentation and CAD skills.
Before joining the University she worked for 8 years as Head of Womenswear Design for a large Design Consultancy working alongside companies such as Next, House of Fraser, French Connection and many other High Street companies, overseeing all design briefs and critical paths.
Prior to this she started her career as a Fully Fashioned Knitwear Designer working solely on the M+S account before developing collaborations with Paul Smith, French Connection, Vivienne Westwood and overseeing sampling and development.
Joanne now has established her own design practice and has been working for the last 15 years as a Womenswear Design Consultant/Trend Forecaster alonside most major High Street stores, Mail Order and Online companies, travelling extensively throughout India, Sri Lanka and the Far East working in the factories, developing samples and overseeing prototypes. A large proportion of her work in Industry involves working closely with buying teams providing trend, colour and fabric information pre-season and throughout the season, accompanying buyers on their comparative shopping trips to New York and Europe before returning to design and finalise the ranges. Factory packs are also produced, these includes technical drawings, pantone colour references and detailed graphics/embroidery artwork. Each season Joanne attends both major fabric fairs Premiere Vision in Paris and Tissu Premier in Lille.
Working in this way allows Joanne to develop and maintain strong links within the fashion industry. It also allows her to be fully aware of the ever-changing needs manufacturers, suppliers and retailers require from a designer and, in turn, helps her to integrate this into teaching practice at the University.
Norris, J (2014) T-shirt design pt 1 of 5 [Artefact]
Norris, J (2014) Trend Analysis [Artefact]
Shows and Exhibitions
External Fashion Events
British Fashion Council Graduate preview Day London exhibiting final year student work for an industry related recruitment day.